Ram Commercial Upfit Tool

Ram Commercial hired us to pursue an ambitious project where we conceptualized a tool that would help tradesmen customize their vehicle with upfit packages and accessories that suit their industry. I coordinated with the Ram data team as well as two upfit package vendors to synthesize information about vehicle to upfit compatability, which resulted in a relational product data matrix format that the Ram team still uses to this day. Due to business reasons, the tool never went live, however you can still see the depth of thinking through the images below.

Product Data Matrix

Ram Upfitter

Ram Upfitter

Relational Diagram in Collaboration with the Team’s Business Analyst

Ram Upfitter

Designs

Ram Upfitter

Ram Upfitter

Ram Upfitter